Privacy Policy

WE CONTROL GUNS ONLINE PRIVACY POLICY

EFFECTIVE 1/12/2025

We Control Guns respects your privacy as a visitor to its website and has developed the following privacy policy (“Privacy Policy”) to inform you about how We Control Guns handles your personal information after receiving it. This Privacy Policy governs We Control Guns and our use of your information both on the We Control Guns Website (http://www.wecontrolguns.com) and internally.

Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our website. By accessing or using this Website, you agree to this Policy. This Policy may change from time to time. Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the Policy periodically for updates.

The Website for We Control Guns is not intended for children and we do not knowingly collect data relating to children.

1. Children      Under the Age of 13
   • Our       Website is not intended for children under 13 years of age. No one under       age 13 may provide any personal information to or on the Website. We do       not knowingly collect personal information from children under 13. If you       are under 13, do not use or provide any information on this Website or       through any of its features, register on the Website, make any purchases       through the Website, use any of the interactive or public comment       features of this Website, or provide any information about yourself to       us, including your name, address, telephone number, email address, or any       screen name or user name you may use. If we learn we have collected or       received personal information from a child under 13 without verification       of parental consent, we will delete that information. If you believe we       might have any information from or about a child under 13, please contact       us at Wecontrolguns.com.
   • California       residents under 16 years of age may have additional rights regarding the       collection and sale of their personal information.

1. Controller
   • We       Control Guns is the controller and responsible for your personal       information (“We Control Gus, “we”, “us” or “our” in this privacy       policy).
   • We       have appointed a data protection officer (DPO) who is responsible for       overseeing questions in relation to this privacy policy. If you have any       questions about this privacy policy, including any requests to exercise       your legal rights, please contact the DPO using the details set out in       Section 16 below.
   • You       have the right to make a complaint at any time to EU supervisory       authorities for data protection issues (https://edps.europa.eu/data-protection/our-role-supervisor/complaints_en).       We would, however, appreciate the chance to deal with your concerns       before you approach such authorities. We ask that you contact us in the       first instance.

1. Types      of Information Collected and Stored

1. Personal Information Summary.

• When        you engage in activities such as create a website user profile on our        website, create a We Control Guns ID, sign up to receive a We Control        Guns publication, register to become a member, register for a We Control        Guns conference or other event hosted by We Control Guns, shop on our        website, or otherwise use the We Control Guns website, We Control Guns        may gather your personally identifiable information (“Personal        Information”).  
• Your        Personal Information may include, but is not limited to, your name,        address, phone number, email address, birthdate, electronic signature,        personal identification numbers, IP addresses, mobile device        identifiers, geo-location, or any other personally identifying data        collected from you by We Control Guns or its authorized agents.  
• By        using the We Control Guns Website, you agree to allow We Control Guns        and its agents to gather, store, and share your Personal Information        subject to the limits of this Online Privacy Policy.

2. Specific Data Collected.

• We        may collect, use, store and transfer different kinds of Personal        Information about you which we have grouped together as follows:
  1. Identity         Data includes first name, maiden name, last name, username or similar         identifier, marital status, title, date of birth and gender.
  2. Contact         Data includes billing address, delivery address, email address and         telephone numbers.
  3. Financial         Data. When you use the We Control Guns website to shop in our online         store, make donations to We Control Guns or otherwise make payments to us,         We Control Guns utilizes third-party payment processors as its agents         (“Payment Agents”) to process your payment and provide payment         verification to We Control Guns concerning your payment.  We         Control Guns and its Payment Agents utilize systems whereby we         substitute a proxy set of identifying information for your real         financial information.  Our Payment Agents, which do handle your         credit cards and other payment information, are PCI Data Security Standard         (“PCI DSS”) compliant.  As a result, We Control Guns does not         collect or store your credit card numbers or other similar         financially-related Personal Information and it isn’t exposed more than         necessary.  For more information about PCI DSS please visit https://www.pcisecuritystandards.org/about_us/.          
  4. Transaction         Data includes details about contributions, purchases, and payments to         and from you and other details of We Control Guns products and services         you have purchased from us.
  5. Technical         Data includes internet protocol (IP) address, browser type and version,         time zone setting and location, browser plug-in types and versions,         operating system and platform, and other technology on the devices you         use to access this website.
  6. Profile         Data includes your We Control Guns purchases or orders made by you,         your interests, preferences, feedback, and survey responses.
  7. Usage         Data includes information about how you use the We Control Guns         website, products, and services.
  8. Marketing         and Communications Data includes your preferences in receiving         marketing from us and our third parties and your communication         preferences.
  9. Aggregated         Data / Analytics Information. We also collect, use, and share         Aggregated Data. In an effort to improve visitors’ experiences on the We         Control Guns Website, We Control Guns gathers this Aggregated Data         related to individuals’ website visits.  This information is used         solely to measure and improve our Website and services and to better         serve our members and customers.  We Control Guns uses aggregate         statistical data to compile reports. If we combine or connect         Aggregated Data with your personal data so that it can directly or         indirectly identify you, we treat the combined data as personal data         which will be used in accordance with this privacy policy. This         analytics information so gathered is likely to include the following:
     1. Device          and network specific information, such as your unique device          identifier, operating system and version, the browser you use, your          Internet service provider (ISP), and your IP address.
     2. Non-personal          information, such as language, zip code, area code, location, and the          time zone.
     3. We          Control Guns Website visit information, such as the domain from which          you came to our Website or referring links, and details of how you use          our Website, including but not limited to what webpages you visit on          the We Control Guns Website, as well as downloads, purchases, and          orders during the duration of your visit. At times we will track user          behavior over time during interactions with the site in order to          pursue legitimate business interests, including, but not limited to,          troubleshooting technical user issues with site services.

3. Sensitive Information.

• We        do not collect any Special Categories of Personal Data about you (this        includes details about your race or ethnicity, religious or        philosophical beliefs, sex life, sexual orientation, political opinions,        trade union membership, information about your health, and genetic and        biometric data.  Nor do we collect any information about criminal        convictions and offences.

4. Cookies and Browser “Do Not Track” Notice

1. We Control Guns may use cookies on your computer.  A cookie is a small piece of data sent from a website and stored in a user’s web browser while the user is browsing that website.  Every time the user loads the website, the browser sends the cookie back to the server to notify the website of the user’s previous activity.  Third parties that advertise on the We Control Guns Website do not have access to We Control Guns cookies, but they may use their own cookies on your computer.  Advertisers’ use of their cookies and device identifiers is subject to the advertisers’ own privacy policies.  We Control Guns does not correlate its use of cookies with your Personal Information.  

2. We Control Guns does not respond to browser Do Not Track (“DNT”) Signals.   The We Control Guns Website may utilize page tags or web beacons to track information related to user visits as a part of We Control Guns data analytics processes and user experience customization as described below.  Page tags are small pieces of Javascript embedded in webpages that collect data to help track web traffic on our website.  Web beacons are very small, effectively invisible, graphic images we use to count and recognize users on our website.  Such technologies enable us to improve and customize user experiences while users visit our website.  We Control Guns does not correlate its tracking activities through the use of page tags or web beacons with your Personal Information.  

3. We Control Guns may employ third party data analytics firms to track and analyze traffic on the We Control Guns website, to analyze visitor trends, to determine advertising effectiveness, browser types and usage trends, and to present targeted ads based on anonymous information collected through tracking.  We Control Guns and our third party analytics firms, as described in this section, do not receive your Personal Information.

4. Third parties that may advertise on We Control Guns Websites may have content embedded that sets cookies on a visitor’s browser and/or tracks visitor information that a web browser visited a specific We Control Guns Website.  Such information may contain a visitor’s IP address.  Third parties may not collect identifying Personal Information from the We Control Guns Website unless you provide it to such third parties.  

5. You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

5. Keeping Information Updated

• It        is important that the personal information we hold about you is accurate        and current. Please keep us informed if your personal information        changes during your relationship with us.

1. Security      of Personal Information
   • We       Control Guns takes the security of your Personal Information very       seriously.  When your Personal Information is stored by We Control       Guns, we use reasonable and appropriate measures to protect it from loss,       misuse and unauthorized access, disclosure, alteration and destruction.        Unfortunately, data transmission over public networks cannot be       guaranteed to be one hundred percent secure.  While We Control Guns       will use all reasonable means to protect your Personal Information, We       Control Guns cannot guarantee the security of your transmissions of such       Personal Information, and you use the We Control Guns Website at your own       risk.  If you suspect your Personal Information has been       compromised, please notify We Control Guns Customer Service as specified       in Section 16 below.

1. How we      Collect Your Personal Information.  We use different methods to      collect data from and about you including through the following methods.

1. Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:

1. apply for our products or services;

2. create an account on our Website;

3. subscribe to our service or publications;

4. request marketing to be sent to you;

5. enter a competition, promotion or survey; or

6. give us feedback or contact us.

2. Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies.

3. Technical Data from the following parties:

1. analytics providers such as Google based outside the EU;

2. advertising networks based inside OR outside the EU; and

3. search information providers based inside OR outside the EU.

4. Contact, Financial and Transaction Data from providers of technical, payment and delivery services based inside OR outside the EU.

5. Identity and Contact Data from data brokers or aggregators based inside OR outside the EU and from other publicly available sources.

1. How We      Control Guns Uses and Shares Your Information

1. General Information and Your Rights. We Control Guns limits its use of your Personal Information to the stated purposes for which such information is collected.  In some cases, We Control Guns may be required to disclose your Personal Information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.  You have the right to the following regarding your Personal Information transferred to We Control Guns:

1. To know the types of Personal Information We Control Guns collects;

2. To know the purposes for which it collects and uses your Personal Information;

3. To know type or identity of third parties to which We Control Guns discloses your Personal Information, and the purposes for which it does so;

4. To access and update your Personal Information; and

5. To know the choices and means We Control Guns offers you for limiting the use and disclosure of your Personal Information.

2. We Control Guns Services to We Control Guns ID Holders.

• When        you provide your information to We Control Guns, we may use information        collected from technologies such as cookies, web beacons, and page tags,        as described herein, to improve your experience of our website.         For example, by saving information concerning the pages you visit        and products you purchase, we will be able to provide you with        information on other We Control Guns goods and services that may be of        interest to you. Furthermore, by creating an account with We Control        Guns, there is a possibility of receiving content from third parties        through We Control Guns, as discussed under Section 6.5, below.  
• We        Control Guns has entered into agreements with certain third parties with        geographical affinity (“Local Partners”) with We Control Guns ID holders        in order to permit such Local Partners to provide We Control Guns ID        holders with benefits related to their affiliation with We Control Guns        at a local or regional level.  We Control Guns may share personal        information with such Local Partners, and those Local Partners may share        personal information with We Control Guns in order to provide local and        regional benefits to We Control Guns ID holders. Furthermore, when such        a Local Partner shares personal information with We Control Guns in this        way, a We Control Guns ID will be created with that information, for use        by the user whose information was used for that account.
• Based        on the information we gather, we may use targeted advertising from third        party vendors, customized to reflect your interests.  For example,        if you purchase certain materials from We Control Guns, We Control Guns        may display advertisements from vendors of similar materials.  To        accomplish this, we may use cookies and other technologies in order to        recognize your computer at the time we display an advertisement to you.         We Control Guns may tailor advertisements based on your use of our        website, such as tracking the pages you visit, the searches you make, or        the goods or services you purchase.   We Control Guns does not        correlate activities described in this section with your Personal        Information, and we will not provide advertisers with your Personal        Information when you view a targeted advertisement.  However,        through your interaction with a targeted advertisement, you consent that        an advertiser may infer that you meet certain targeting criteria for the        display of the advertisement.  
• In        creating a We Control Guns ID, and as a condition of having a We Control        Guns ID, you expressly consent to We Control Guns and the use of your        Personal Information and non-personally identifiable information as        described in this section.  Moreover, in using a We Control Guns ID        you expressly acknowledge and agree to our collection and use of such        information as described in this section.
• You        can opt-out of the use of your Personal Information as described in this        section by deleting your We Control Guns ID.  To delete your We        Control Guns ID, please contact We Control Guns Customer Service as        specified in Section 16 below.  

3. We Control Guns Internal Data Sharing

• We Control Guns may also share your Personal        Information with other We Control Guns offices or We Control Guns subsidiaries        in the country in which you reside and in other countries.

4. Information Sharing with Third Parties

1. This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

2. We Control Guns may utilize third-party service providers that process your Personal Information solely on We Control Guns behalf (“Agents”).  When We Control Guns transfers your Personal Information to its Agents, your Personal Information will be used only for limited and specified purposes.  We Control Guns will take reasonable and appropriate steps to ensure that its Agents process your personal information in a manner consistent with the organization’s obligations under the principles.  We Control Guns remains responsible and liable if the Agents that We Control Guns engages to process your Personal Information on We Control Guns behalf do so in a manner inconsistent with this Online Privacy Policy and the Privacy Shield Principles, unless We Control Guns proves that it is not responsible for the event giving rise to the damage.

3. We Control Guns may share aggregated demographic information with our partners and advertisers. This is not linked to any Personal Information that can identify any individual person.

4. We Control Guns uses outside third parties to ship orders and financial service-oriented third parties to bill users for goods and services.  All parties with which We Control Guns shares your Personal Information are bound by confidentiality and data transfer agreements consistent with this Online Privacy Policy and the Privacy Shield Principles.

5. We Control Guns may partner with third parties to provide other specific services, including, but not limited to registration for We Control Guns conferences and other We Control Guns program and educational materials.  When the user signs up for these services, we may share names, or other contact information that is necessary for the third party to provide these services.  We Control Guns may auto-populate forms utilized by these third parties with data contained in We Control Guns managed cookies. These third parties are not allowed to use your Personal Information except for the purpose of providing these services.  All parties with which We Control Guns shares your Personal Information are bound by confidentiality and data transfer agreements consistent with this Online Privacy Policy and the Privacy Shield Principles.

6. We Control Guns shall not share your opt-in text message authorization with any other non-We Control Guns entity.

5. Other Possible Disclosures.

• In        addition to the other disclosures stated herein, We Control Guns may        share your information in the following ways:
  1. To         comply with applicable laws, regulations, legal processes, or         government enforced orders,
  2. To         enforce applicable terms of service, protect our legal rights or defend         against legal claims,
  3. To         defend, prevent, take action, and otherwise address security or         technical issues, as well as suspected or potential fraud,
  4. To         comply with We Control Guns’s obligations to address complaints arising         under EU Data Protection Authorities, or other necessary entities.
  5. To         guard against harm (whether actual or potential) to the legal rights,         property or safety of We Control Guns, our visitors or the general         public as required or permitted by law.

1. International      Transfers

1. We share your personal data within We Control Guns. This will involve transferring your data outside the European Economic Area (EEA).

2. Many of our external third parties are based outside the EEA so their processing of your personal data will involve a transfer of data outside the EEA.

1. We      Control Guns Purposes In Using Personal Information
   • We       have set out below, in a table format, a summary of the ways we plan to       use your personal information, and which of the legal bases we rely on to       do so. We have also identified what our legitimate interests are where       appropriate.
   • Note       that we may process your personal information for more than one lawful       ground depending on the specific purpose for which we are using your       data. Please contact us if you need details about the specific legal       ground we are relying on to process your personal information where more       than one ground has been set out in the table below.

Purpose/Activity Type of data Lawful basis for processing including basis of legitimate interest To register you as a new customer or member. (a) Identity (b) Contact Performance of a contract with you To register you for We Control Guns events, conferences and programs. (a) Identity (b) Contact (c) Profile (d) Marketing and Communications (e)  Financial (f)  Transactional a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services) To process and deliver your order including: (a) Manage payments, fees and charges (b) Collect and recover money owed to us (a) Identity (b) Contact (c) Financial (d) Transaction (e) Marketing and Communications (a) Performance of a contract with you (b) Necessary for our legitimate interests (to recover debts due to us) To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy policy (b) Asking you to leave a review or take a survey (c)  Managing We Control Guns member services. (d)   Administering, maintaining monitoring, and managing We Control Guns certifications, and related  examinations and programs. (a) Identity (b) Contact (c) Profile (d) Marketing and Communications (e)  Financial (f)  Transactional (a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services) To enable you to partake in a prize draw, competition or complete a survey (a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (a) Performance of a contract with you (b) Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business) To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)   (a) Identity (b) Contact (c) Technical (a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganization or group restructuring exercise) (b) Necessary to comply with a legal obligation To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you (a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (f) Technical Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy) To use data analytics to improve our website, products/services, marketing, customer relationships and experiences (a) Technical (b) Usage Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy) To make suggestions and recommendations to you about goods or services that may be of interest to you (a) Identity (b) Contact (c) Technical (d) Usage (e) Profile (f) Marketing and Communications Necessary for our legitimate interests (to develop our products/services and grow our business)

1. Data      retention

1. We will only retain your Personal Information for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your Personal Information for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

2. To determine the appropriate retention period for Personal Information, we consider the amount, nature and sensitivity of the Personal Information, the potential risk of harm from unauthorized use or disclosure of your Personal Information, the purposes for which we process your Personal Information and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

1. We      Control Guns Email Uses

1. We Control Guns never rents or sells email addresses to outside parties without your consent.  Occasionally, you may wish to receive information or communication from a We Control Guns client.  In that instance, you will be asked for permission to share your email address.

2. When you submit Personal Information to We Control Guns, including signing up for our email list or submitting any form, you will receive information about We Control Guns products, services, and educational offerings that relate to your areas of interest unless you choose to opt-out.  If you have questions or concerns about We Control Guns’s Online Privacy Policy or wish to no longer receive such offers (opt-out), please contact We Control Guns Customer Service as specified in Section 16 below.

1. How to      Access or Change Your Personal Information

1. To review or make changes to the content of your Personal Information, or to request that we limit the use of your Personal Information, you may request such changes by contacting We Control Guns Customer Service as specified in Section 16 below.  

2. In your request, clearly state what information you would like to have changed or updated.  We Control Guns will try to comply with your request as soon as possible.

3. The deletion of Personal Information and other changes to the data retained by We Control Guns as described above may result in the deletion or limitation of other services We Control Guns provides, including, but not limited to, maintaining and making accessible We Control Guns certification records. We Control Guns may retain certain Personal Information to pursue legitimate business interests, conduct audits, comply with (and demonstrate compliance with) legal obligations, resolve disputes, and enforce agreements.

1. Your      Legal Rights. You have the right to:

1. Request access to your Personal Information (commonly known as a “data subject access request”). This enables you to receive a copy of the Personal Information we hold about you and to check that we are lawfully processing it.

2. Request correction of the Personal Information that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.

3. Request erasure of your Personal Information. This enables you to ask us to delete or remove Personal Information where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your Personal Information where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your Personal Information to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.

4. Object to processing of your Personal Information where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.

5. Request restriction of processing of your Personal Information. This enables you to ask us to suspend the processing of your Personal Information in the following scenarios:

1. If you want us to establish the data’s accuracy.

2. Where our use of the data is unlawful but you do not want us to erase it.

3. Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims.

4. You have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.

6. Request the transfer of your Personal Information to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.

7. Withdraw consent at any time where we are relying on consent to process your Personal Information. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

8. If you choose to exercise any of your legal rights outlined herein, you have the right not to receive discriminatory treatment by We Control Guns.  

1. Verification
   • We       Control Guns will regularly self-assess its compliance with all       applicable laws and the Privacy Shield Principles regarding Personal       Information that is received from the EU.

1. Recourse      Mechanisms
   • We       Control Guns makes readily available independent recourse mechanisms by       which your complaints and disputes are investigated and expeditiously       resolved at no cost to you.   Please direct any inquiries or       complaints regarding our compliance to the point of contact listed in       Section 16 below. If we do not resolve your complaint within 45 days, you       may submit your complaint free of charge to JAMS using this link: https://www.jamsadr.com/eu-us-privacy-shield.        We Control Guns has designated JAMS, an alternative dispute       resolution provider in the United States, as its alternative dispute       resolution process.  The JAMS dispute resolution process shall be       conducted in English.  A binding arbitration option will also be       made available to you at your request if you qualify for such option in       order to address your complaints not resolved by any other means.

1. Notices      of Changes to Privacy Policy
   • In       the event of any change to the We Control Guns Online Privacy Policy,       notice of such changes will be posted on the We Control Guns website.        Any changes to this Online Privacy Policy will become effective       when we post the revised Online Privacy Policy on the We Control Guns       website. Your use of the We Control Guns website following these changes       means that you accept the revised Online Privacy Policy.

1. Contact      We Control Guns
   • For       any questions, comments, or further information concerning the terms of       this Online Privacy Policy, or to request changes to your Personal       Information, subject to such limitations as provided herein, please       contact us at www.wecontrolguns.com.